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Digital Sales & Customer Acquisition Manager
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See open jobs at Optic Security Group.See open jobs similar to "Digital Sales & Customer Acquisition Manager" Arena Investors.Sales & Business Development, Customer Service
Tauranga, New Zealand
Posted on Jun 29, 2026
Shape the Future of Customer Acquisition
Tauranga Motor Group is seeking an experienced and motivated professional to lead our digital customer acquisition and CRM performance.
This is not a traditional vehicle sales role.
This is a specialist position responsible for optimising how our dealership attracts, engages and retains customers through digital channels, CRM management and customer journey improvement.
Working across the dealership, you will play a key role in improving customer engagement, digital lead conversion and dealership performance by developing best-practice processes, leveraging technology and driving continuous improvement.
If you enjoy analysing performance, improving systems, creating better customer experiences and delivering measurable business outcomes, we'd like to hear from you.
About the Role
As our Digital Customer Acquisition Manager, you will become the dealership's specialist responsible for:
Leading the dealership's digital customer acquisition strategy.
Owning and continuously improving the dealership's CRM platform.
Managing digital enquiries from initial enquiry through to successful customer outcomes.
Monitoring and improving enquiry response times and lead conversion performance.
Driving CRM compliance, data quality and customer communication standards.
Developing customer retention and re-engagement initiatives.
Identifying opportunities to improve the customer journey through technology and process improvement.
Analysing digital performance, customer behaviour and lead source effectiveness.
Working alongside our marketing partners to maximise online engagement and lead generation.
Providing guidance and support to the wider sales team on CRM utilisation and customer engagement best practice.
Success in this role will be measured by improvements in digital performance, customer acquisition, CRM utilisation, customer engagement and dealership-wide conversion outcomes—not by traditional vehicle sales targets.
About You
To be successful, you'll bring:
Proven experience in customer acquisition, CRM management or digital engagement.
Strong relationship management and communication skills.
The ability to analyse data and identify opportunities for business improvement.
Experience managing customer pipelines and improving conversion outcomes.
A passion for delivering outstanding customer experiences.
Excellent organisational skills and the ability to manage multiple priorities.
Experience within the automotive industry will be highly regarded, together with exposure to digital marketing, CRM systems and customer lifecycle management.
Why Join Tauranga Motor Group?
This is an opportunity to take ownership of a newly established specialist role with genuine influence across the dealership.
You'll work with a progressive leadership team committed to improving customer experience through innovation, technology and continuous improvement while helping shape the future direction of the business.
We offer:
A specialist leadership opportunity with dealership-wide influence.
A collaborative and supportive team environment.
The opportunity to shape customer acquisition and CRM strategy.
Ongoing professional development.
A competitive remuneration package aligned with your skills and experience.
Working Arrangements
Weekend work is an inherent requirement of this position, with attendance required every Saturday and Sunday as part of the normal roster. Weekday time off is provided in accordance with the agreed roster arrangements.
Further Information
Due to the specialist nature of this position, a comprehensive Position Description will be provided to shortlisted applicants to ensure they have a thorough understanding of the role, its responsibilities and performance expectations before progressing through the recruitment process.
If you're excited by the opportunity to improve dealership performance through customer acquisition, CRM excellence, digital engagement and continuous improvement, we'd welcome your application.
This job is no longer accepting applications
See open jobs at Optic Security Group.See open jobs similar to "Digital Sales & Customer Acquisition Manager" Arena Investors.